What we’ve been working on lately.
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Modern Media and Hawk (the AOR) worked in partnership to complete the new royale.ca. Before any work was done, we completed a competitor analysis, the details of which shaped the recommendations for the new website.
The result is a website that's responsive and multilingual, which allows users to interact with the brand via the dashboard-style home page, an easy to navigate path to ongoing contests, email sign up, and more!
- Modernized home page with dashboard approach, which includes a direct link on homepage to contest pages
- Programmed on .NET CMS
- Created Home Solutions blog with tips on cleaning, food prep, healthy habits, pet care, BBQ and unexpected uses of Royale products
- Product FAQs and details are available
- Built and populated multilingual versions. The full website is available in French with key pages available in Chinese
- Integrated email sign up form with existing CRM in three languages. Modern Media also manages CRM
- Made finding a location and product easy with a map that allows users to search by product and region
- Completed Search Engine Optimization
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